Search engine optimisation
Website SEO, explained without the jargon.
SEO helps search engines understand your website so the right customers can find it. Here is what every website we build includes, what SEO can and cannot do, and what you can do yourself.
This page is a guide, not a package. SEO setup is part of every website we build. We do not sell a separate monthly SEO package today, and we do not guarantee search rankings.
Included in every website
The foundations, built in from day one.
Our Basic Landing Page includes basic SEO setup. The Business and Custom Website packages are built with an SEO-ready structure. In practice, that means:
Titles and descriptions
Each page gets a clear title and a short description, the text people see in search results before they click.
Clear page structure
Headings in a sensible order and one topic per page, so search engines and visitors can follow the content.
Mobile-friendly and secure
Every package is mobile-responsive and served over https with an SSL certificate. The Business and Custom packages add speed optimisation.
What SEO setup does
- Makes your website easy for search engines to read and understand
- Gives each page a clear title and description for search results
- Removes common technical problems that hold a new site back
- Gives you a sound base for any future SEO or advertising
What it cannot promise
- A position on the first page of Google. No one can promise that honestly.
- Instant results. Search engines can take weeks or months to rank a new site.
- Visibility for very competitive searches without ongoing work
- Paid ad placements. Those come from Google Ads, a separate service.
Free steps you can take
Simple things that help local businesses.
Claim your Google Business Profile
It is free, and it is how you appear on Google Maps with your hours, phone number and directions.
Ask happy customers for reviews
Recent, genuine reviews help people choose you. Reply to them, good or bad.
Keep your details consistent
Use the same business name, address and phone number on your website, Google and social pages.
Write about what you do
A clear page for each main service, in the words your customers use, helps more than any trick.
Questions
SEO questions
Will my new website appear on the first page of Google?
We cannot promise that, and you should be careful of anyone who does. Rankings depend on competition, your content, reviews and time. Our SEO setup gives your site a sound, search-friendly base.
How long does SEO take to work?
A new website usually takes weeks to be found and months to build up visibility, especially for competitive searches. If you need enquiries sooner, Google Ads can bring visitors while your site builds up.
Do you offer monthly SEO services?
Not as a published package today. If you need ongoing SEO help, tell us what you are looking for and we will be honest about what we can do and quote it separately.
What is the difference between SEO and Google Ads?
SEO works on your website so it can appear in the free search results over time. Google Ads are paid placements that can start within days and stop when the budget stops. Many businesses use both.
Is SEO setup included in the website price?
Yes. Every website package includes search engine setup at no extra cost: basic SEO setup on the Basic Landing Page, and an SEO-ready structure on the Business and Custom Website packages.
Start with a website built the right way.
Every package includes search engine setup, mobile-friendly design and SSL. Tell us about your business and we will recommend a package.